Simone Taylor, founder of Louvelle Shower Wear

Simone Taylor launched Louvelle, a range of stylish shower caps & hair turbans in 2014 after her husband would make fun of her when she wore her stock-standard shower cap, a once ugly necessity.

Within 2 years the business saw a revenue of $250,000. Fastforward to 2017, Louvelle was featured on Oprah’s list of Favourite Things which saw a 500% growth in her business over 1 month!

After featuring on Oprah’s list of Favourite Things, Simone had to scale up her business very quickly, and is now stocked in major retailers such as Nordstrom, Myer and David Jones.

Most recently, Simone expanded her business into the bath and body care space with the recent launch of her Bathing Beauties collection. Inspired by Golden Age icons; Grace Kelly, Brigitte Bardot and Sophia Loren, the 3 ranges include a luxurious Shower Gel, Body Soufflé Crème, Hair & Body Oil and Bath Soak.

In this episode, Business Coach, Alison Morgan speaks with Simone about the growth and business journey of Louvelle.